The aim of the present article is to create and compile a set of lexico-grammatical means of expression of the category of persuasiveness in political discourse. The scope of the research includes persuasive strategies of American political discourse. The object of the study is made up of the lexico-grammatical means of implementation of persuasive speech strategies. The following methods of research are employed in the present study: the pragmatic method, the component analysis method, the content analysis method, the discourse analysis method, and the distributive analysis method. The material of the study incorporates transcripts of speeches by American politicians made in 2020-2021, belonging to the persuasive political discourse and employing a set of persuasive tactics realizing a number of strategies and tactics of persuasion identified and classified by O.N. Parshina. In the course of the study, the authors have revealed the nature of the notion of persuasiveness and its place in the theory of verbal manipulation from the perspective of political public communication. They have collected a set of persuasive speech tactics of political discourse used to manipulate the audience. The below-mentioned set of strategies, tactics and linguistic means of representation of the modus category of persuasiveness, found during the research, might prove to be of significant aid when trying to cover the probable areas of translation anticipation.