The deformation structure (110)[001] is formed on the surface of a band bulk during the hot rolling of ferric steel. The deformation is spread at an equiaxed recrystalized grain structure. During implementing a cross-flow of the material (in an edge zone) in a hot rolling process a stable orientation {112}<110> is formed in surface layers. Cooling rate of the band edge differs considerably from the velocity in the middle of the band. That in turn excludes the recristallization process, and therefore keeps prolate deformed (polygonized) grain structure, which has the deformation texture in the pure state.