One of the promising areas of the digital economy is the use of simulation models for determining and justifying the directions of territorial entities development - cities, regions, individual settlements. This modeling plays a special role in the analysis and creation of cyber-physical-social systems - one of the main directions of the digitalization of society. The article discusses the possibility of using the model of a hybrid automaton to describe the processes of behavior and development of agents that have certain sets of needs, resources and means of their realization in a given environment. It is accepted that the behavior of individuals is determined by their needs, which are realized by using typical behavior recipes (patterns). The agent model is represented by an extended hybrid automaton that takes into account alternatives for realizing the needs of agents and the selection function when the automaton transits from one state to another. The vector field describing the dynamics of changing continuous variables of the automaton is supplemented with the functions of generating demand, selecting and executing a recipe for satisfying needs. The paper considers particular models of a generalized hybrid automaton corresponding to the objects of a physical spatially distributed medium and, specifically, a static object, an aging object, agents with one or several needs, the model of a system of interacting agents.