The article is focused on the ritual practice of “NamMaReal”, the analysis of which allows to make a conclusion, that contemporary spirituality (also known as “new”, “post-secular”) can be transmitted through the ritual, which is similar to a religious one, despite the fact that religion and spirituality are mostly contraposed nowadays. The article presents the results of a qualitative study of “NamMaReal” based on the method put forward by A. Strauss and J. Corbin, with the help of which the author makes a conclusion that “NamMaReal” can be considered as a ritual of contemporary spirituality. The process of gathering the data and analytical procedures demonstrated great potential of qualitative research strategies in the empirical study of the phenomenon. The observation that lasted for one year and a series of interviews with participants in the practice and the subsequent categorization of the data obtained empirically revealed the presence in the worldview of participants of such semantic units as monism, the holistic nature of the worldview, the paramount role of personal experience and the path to individual truth, focus on achieving comfort and success in earthly life. It is established that NamMaReal has a pronounced three-part structure “concept-climax-denouement,” which, in accordance with their actual content, can be described in terms of the pre-liminal, liminal, and post-liminal stages highlighted by V. Turner in his theory of ritual. The presence in the structure of the event and specific symbolic actions of the elements of creativity of all participants, regardless of their ritual status, the dramatic filling of what is happening with their interactions and experiences, allows us to define NamMaReal as performance and agree with R. Schechner in his view on the performative foundations of ritual practices.